I'm Shah Sultan, an SEO Expert with 10 years of experience helping businesses grow across Google and AI search. Through technical SEO, content strategy, AEO, and GEO, I improve rankings, organic traffic, and brand visibility across Google, ChatGPT, Gemini, Perplexity, and AI Overviews. 240 projects, 6,266 hours, and $90K+ earned on Upwork.
Every number below is verifiable on my public Upwork profile
10 years of consistent 5-star work on the world's largest freelance platform
I help businesses drive organic traffic across every modern search channel — from Google's traditional results to AI answer engines and generative search.
Get your brand cited, recommended, and surfaced by ChatGPT, Claude, Gemini, and Perplexity. A discovery channel that did not exist three years ago.
End to end traditional SEO covering technical, on-page, content, and links. The proven foundation every modern AI search strategy still depends on.
Win featured snippets, People Also Ask, and direct answers in voice search. Be the answer, not just a result.
Get your content cited as a source in AI-generated responses. Structured content, schema, and authority signals built for LLMs.
Rank inside Google's Search Generative Experience and AI Overviews — where 60%+ of high-intent queries now end without a click.
Most clients combine 2–3 services for full search coverage. Book a free consultation and I'll recommend the right mix for your business.
A decade focused exclusively on SEO. I've seen every major Google algorithm update since 2014 and adapted strategies that still work today.
Nearly 6,000 hours of actual hands-on SEO work — not just strategy decks. I do the work that delivers results.
From small local businesses to enterprise SaaS. Every project verified through Upwork's escrow and review system.
Weekly updates, transparent reporting, no jargon. You'll always know what I'm doing and why.
Worked with clients in the US, UK, Australia, Canada, and Europe. Familiar with diverse markets.
Most clients work with me for 12+ months. I optimize for sustained growth, not one-off projects.
A systematic approach refined across 226 projects
Free 30-min call. Goals, current state, market analysis, competitor landscape.
Deep technical and content audit. Custom roadmap with prioritized actions.
Implementation in priority order. Weekly progress updates and transparent reporting.
Track rankings, traffic, conversions. Continuous optimization for sustained growth.
Real results from real clients.
"Delivered exceptional work with a high level of professionalism and accountability. Communication was clear, consistent, and proactive throughout the entire project. Tasks were organized efficiently, deadlines were respected, and any challenges were handled quickly and effectively. Demonstrated strong problem-solving skills, attention to detail, and a results-oriented mindset. Took ownership of responsibilities and ensured everything was completed to a high standard without requiring micromanagement. Reliable, efficient, and easy to work with. Would absolutely hire again and highly recommend for future projects."
CEO · Fashion brand (Shopify)
"The freelancer optimized our Google Business Profile and improved our local SEO visibility. Communication was clear and the work was completed professionally."
CEO · Fashion brand (Shopify)
"Shah is the best SEO specialist I've ever worked with. He fixed technical issues that 3 previous agencies missed and grew our organic revenue by 280% in 6 months. Genuinely cares about results."
CEO · Fashion brand (Shopify)
"Shah is the best SEO specialist I've ever worked with. He fixed technical issues that 3 previous agencies missed and grew our organic revenue by 280% in 6 months. Genuinely cares about results."
CEO · Fashion brand (Shopify)
Free 30-minute SEO consultation · No obligation · No sales pitch
